The enzymatically recycled r-PET offers perfect transparency and gloss, unlike mechanically recycled PET which can have a greyish tint.
First commercial bottle made from 100% enzymatically recycled PET for L’OCCITANE en Provence
The challenge
Combine premium packaging design with full circularity by integrating 100% r-PET without compromising on transparency, aesthetics, or industrial performance.
[LIMITED EDITION]
The bottle for the Cédrat Shower Gel becomes the first product from L’Occitane en Provence to benefit from Carbios enzymatic recycling technology
Following a successful pilot series in 2024 with the Almond Shower Oil bottle, L’Occitane en Provence is accelerating its strategic partnership with Carbios and the deployment of bottles made from recycled PET.
The brand announces a limited-edition commercial launch, starting October 1st 2025, of its first product using this cutting-edge enzymatic recycling technology: the Cédrat Shower Gel.
This new step confirms the brand’s ambition to progressively extend this innovation across its entire product range.
A breakthough technology for circular economy
Carbios’ technology allows recycling of previously hard-to-recycle plastics such as colored bottles or multi-layer trays.
Producing enzymatically recycled PET emits 92% less CO₂* compared to virgin PET from fossil resources.
*According to the Carbios packaging LCA report – March 2025. Based on a France scenario (i.e., recycling process localized in France) with 75% PET waste diverted from conventional end-of-life.
Accelerating the circularity strategy
The launch of the Cédrat Shower Gel supports a broader ambition.
It will be gradually followed by the integration of this innovative material into other transparent bottles across the brand’s portfolio.
L’OCCITANE en Provence thus confirms its goal to achieve 100% recycled PET bottles by 2028, accelerating its transition away from virgin fossil-based plastics.
Testimonials
“Integrating Carbios’ enzymatically recycled PET into our Cédrat bottle marks a significant acceleration in our circularity strategy. Following the success of the first product in 2024, we demonstrate our ability to roll out this innovation across other iconic ranges without compromising the elegance of our packaging. Each additional bottle is a concrete step toward eliminating virgin plastic and building a high-performing circular economy for our packaging.”
David Bayard,
Packaging R&D Director at L’Occitane en Provence
